Local Time
Your front-row seat to Porter’s most inspiring destinations
Podcast Concept
Local Time is your insider’s guide to the vibrant destinations served by Porter Airlines. Each episode takes you beyond the usual tourist spots to uncover authentic local stories, hidden gems, and travel tips curated by people who call these places home.
Whether you’re planning a quick weekend getaway or an extended stay, Local Time offers a fresh perspective on how to experience each destination like a local. From cozy cafés and scenic walks to cultural highlights and must-try experiences.
Perfect for the curious traveler who wants to feel connected to the places they visit, Local Time transforms travel from a checklist into a journey full of discovery, inspiration, and meaningful moments — all brought to you by Porter Airlines, your ticket to adventure and connection.
⬆️ click the play button to hear the concept teaser
Episode Format
Narrative Documentary-Style
Description: A richly immersive audio experience that blends interviews, narration, ambient soundscapes, and on-location recordings to bring Porter Airlines’ destinations to life. Each 30–40 minute episode acts as a guided journey through one of Porter’s unique cities or regions, weaving together the voices of locals, community leaders, and travel experts with vivid storytelling and authentic sound design.
Listeners will feel like they’re wandering through bustling neighborhoods, tasting local flavors, or hearing firsthand stories from the people who know the place best. This cinematic, place-based approach creates a deep connection with each destination, making listeners feel like they’re right there — whether it’s a lively café in Montreal, a historic street in Boston, or a serene coastal walk in Halifax.
While this style demands a higher production investment due to its focus on sound design and location recording, it results in a heartfelt, engaging, and memorable audio experience. It’s the perfect format to showcase the unique character and spirit of Porter’s destinations, inviting travellers to explore and book their next adventure.
Sample Episode Breakdown
Local Time: Halifax Tides, Trails & Taphouses
Theme:
Explore Halifax’s vibrant craft beer scene, maritime charm, and walkable neighbourhoods — perfect for both weekend getaways and extended stays.
Pre-Roll Ad (30–45 seconds):
This episode of Local Time is brought to you by Porter Airlines. With direct flights to Halifax from across Canada and the U.S., your perfect East Coast escape is closer than you think. Book your next adventure at FlyPorter.com.
Opening Segment (3–4 minutes):
Set the scene with Halifax’s unique coastal atmosphere, where history and hops meet the sea. Introduce Halifax as a cultural hub with a lively food and drink scene and accessible, walkable neighbourhoods.
Segment 1 – Sips with a View (10–15 minutes):
Highlight key breweries such as Good Robot Brewing Co., 2 Crows Brewing, and Propeller Brewing Co. Include ambient sounds and interviews with brewers and patrons to capture the atmosphere.
Segment 2 – Beyond the Brews (5–7 minutes):
Explore other local attractions like the Halifax Seaport Farmers’ Market, scenic seaside walks, and popular seafood spots. Feature insights from a local guide on balancing urban experiences with nature and responsible travel.
Segment 3 – Local Voices (5–7 minutes):
Hear from locals about what makes Halifax special, including how independent businesses and breweries shape the city’s culture. Include voices of artists, musicians, or tour guides who embody Halifax’s spirit.
Segment 4 – Travel Tips & Smart Stays (5–7 minutes):
Provide practical advice for travellers:
Getting to Halifax Stanfield International Airport and transport options to downtown.
Navigating the city via walking, public transit, and local apps.
Recommendations for accommodations downtown and near the airport, highlighting convenience and accessibility.
Closing Segment (2 minutes):
Recap the highlights of Halifax’s craft beer, culture, and coastal charm. Invite listeners to plan their own East Coast adventure with Porter Airlines. Tease the next episode destination — Montreal.